How ZARA implements a Fast Fashion Marketing: Fast fashion Marketing is all about being fast, not first. Zara ‘Many of us don’t know the name again, the name of the fastest clothing fashion brand in the world will actually be the name of ZARA and H&M. It takes only 2 weeks for “ZARA” to design a new fashion and bring it to the market. And within 48 hours of coming to the market, the supply goes to all the stores in the world. Inditex is their parent company, a brand whose main policy is Zero Advertising. It has been doing promotional marketing since it came online, although it is later in the advertising category. Where other retailers spend …
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