Impact of Sharing Economy on Hospitality Experiences

The Impact of Sharing Economy on Hospitality Experiences

One of the most effective developments is in economic aspect shaking up the hospitality industry in the concept of the growth of the sharing economy.  In recent years, this trend has evolved into highly popular, acceptable to the all and profitable business models.  The business people in this sector are to capture the opportunities and challenges that this created to the sharing based economy is hospitality experience. As a result, the conventional business model in hospitality experience is being challenged and the number of tourist to take traditional hospitality services is decreasing in just several years period.  For the business people who do hotel as well as accommodation business they are taking …

Impact of Media Modalities and Formats

The Media Market, Media Maximizing and its impact

Introduction

In the market of UK there are various forms channels like Cinema, Internet, Mobile, TV, Radios, Public relations, Social Media, Press media, Radio, etc. Along with these form of media, the new form of media are coming with new items but amongst these the online media are becoming the most strongest form thus there are a number of people are diverting to these media and the other traditional form of media like TV, Radio, Press media are loosing audiences. In this regard the audience measurement is becoming complicated. However the impact of media maximizing regarding (Impact of Media Modalities and Formats) is so responsive as there are different form audiences with …

Ethical and Sustainable Branding

Ethical and Sustainable Branding

Introduction

Ethical branding seeks justice, charity, and love. In the market, think deeply about their spiritual progress in your professional life. Integration of belief and learning is the first step and then the knowledge of faith in personal relationships. Ethical and Sustainable Branding must have a common successful culture. Ethical and Sustainable Branding symbolizes trust between customers and brands when talking about sustainable brands can create USP and take advantage of its benefits. (Weinreb, 2017)

Overview of ethical and sustainable branding theory

Branding is the way the company launches it to the world. No signal. There will be no logo, website or social presence associated with the brand. If you have a business ethic and a

PEST Analysis of Wine Market

PEST Analysis of Wine Market

Introduction

Wine is an alcoholic beverage which is prepared from the fermentation of grape juice. It is the process of fermenting crushed grapes. In producing wine there are using various types of yeast. In this process it consumes the sugars found in the grapes and converts them into alcohol. The wine industry has a rich history which played an important role in religion throughout the historical connection to Roman times. This study will conduct PEST analysis of Wine market which is a business toll to get the synopsis of the overall market scenario in the aspect of political, economic, social and technological. It will also conduct competitive analysis and target customer analysis of this wine …

Brand Loyalty Definition and Its Usage

What is brand loyalty, how can you use it, and is it a useful concept?

Introduction

Brand Loyalty Definition: Brand loyalty is the feelings of the consumer or the tendency of a consumer behavior where consumer shows their commitment to purchase the product or repurchase the product. It tends to be the repeat purchase by a consumer several times to the similar brands. It is the behavior of consistent purchasing by a consumer of the same brand product over the time. The consistent purchasing of the same brand over time tends to the proof of their buying behavior to the specific brand and having emotional attachment as well as love for the product. All these happen because the customer is …

Change Management Plan

Change Management Plan

Introduction

Change Management is referred as the process of managing the changes in the business atmosphere by using different tools, methods and techniques. If we consider the change management in the area of Human Resource Management then it will be said that the change management is a structured form of approach through Change Management Plan in response to the transition or the development of a team, employees, individuals and broadly organization from current position to the desired improved position.

Change Management Plan

In Human Resource Management, the change management plan is a planned approach in where it is identified as well as analyzed in which area of Human Resource Management should be changed on priority basis. It …

Scroll to top