Using Data Analytics for Business

Using Data Analytics for Business becomes a significant part in all kinds of businesses because it helps in the decision making process. Data analytics refers to the process of examining data sets in order to draw conclusions about the information they contain, using tools such as statistical software and Excel spreadsheets. In the business world, data analytics can be used to make more informed decisions, identify new opportunities, and optimize processes. Here are a few examples of how businesses might use data analytics:

  1. Marketing: Analyzing customer data can help businesses better understand their target audience, track the effectiveness of marketing campaigns, and improve their return on investment (ROI).
  2. Sales: Data analytics can be used to identify trends and patterns in

Career Development In Mass Communication

6 Key Benefits Of Career Development In Mass Communication

This is the article on  Career Development In Mass Communication by highlighting some key benefits of career development in mass communication.

The world of media is both exciting and challenging. With the way technology is transforming, the field of mass communication opens a plethora of opportunities and experiences.

What is mass communication? Mass communication is the study of spreading information to a large audience through various methods of communication. We are all connected through different modes of communication. We get to know about the latest news happening in the world through the help of mass communication and technology.

Career development in mass communication will allow you to fulfill your dreams and …

Customer Experience Strategy

This is the study on Customer Experience Strategy of SAMSUNG for their Mobile Phone Product Lines.


This report will focus on the Customer Experience Strategy of SAMSUNG for their Mobile Phone Product Lines in UK. Moreover, this report will be prepared for the board of directors of this company for evaluating customer experience strategy.

The Importance of Customer Experiences

Define Customer Experiences

Every interaction a customer has with a company, from navigating the website to interacting with customer service to obtaining the product or service they ordered, contributes to the customer experience. Customer experiences refer to how a consumers think about their relationships with a company as a whole. It encompasses every customer interrelationship with a company at …

Managing Virtual Business

Managing Virtual Business is not easy task at all. It requires huge IT collaboration, IT investment and skilled manpower. This study is actually an Individual Case Study Analysis on digital business.  


ICT has changed so many things in business as well as business concept. From the beneficial impact of ICT, the concept of virtual business is introduced. Now, virtual business is an established concept. Investing in personalisation is a worthy to get better customer experience. Personalization is recommended for digital business platform because it is always important to deal with buyer behaviour while producing as well as distributing product or services through online business platform (Postma and Brokke, 2012). Managing a virtual business is not an easy task because …

Management Research and Learning

Management Research and Learning is the course module of MN7183. The research proposal for this Management Research and Learning module is on “Factors contributing to preferences for expensive English Medium Schools over Free Government Schools in Nepal”.

1.0 Background and Rationale:

From the mid-1980s, more rapidly in the 1990s, the proliferation of private English medium schools started in Nepal. Though income-poverty is/was stark in Nepal, there has not been a lack of the students to fill in the classrooms of such expensive schools both in urban centres such as in the Capital city of Kathmandu or district headquarters outside, both hills and plains. The new English medium schools did not replace the government schools, but two parallel schools’ systems continued. …

Personal and Professional Development Plan


This study of Personal and Professional Development Plan will be demonstrated to identify, focus and evaluate skills needed for professional growth with personal capabilities from that course context.  My chosen area or sector is financial sector in which I want develop my employability skill. So, I need to have good academic background, good academic knowledge, good academic score or grades. Moreover, I need to develop my personal skills as well as interpersonal skill where my personal capabilities will be utilized. Finally, I need to develop my professional skill which is highly related to employability skill.

So, this assignment will reflect on the skills, qualities, capabilities and competencies those are required under the development activities of Personal and Professional Development …

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